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Eleven SMEs Yecla and Jumilla are new to export techniques (18/09/2012)

A total of eleven companies, including two of the town, participating in training workshops, individualized consulting and online support.

The Department of Enterprise, through the Institute of Development, presented in a special edition of Yecla Induction Program for Export, which aims to help small and medium enterprises with little or no export experience to access international markets.

The first workshop was entitled 'Self-diagnosis of the export capacity of the company.

Strategic Planning ", highlighting the importance for companies to do a SWOT analysis (strengths, weaknesses, threats, strengths and opportunities) of the market in which they move, in order to choose the best option to start their internationalization.

This program provides the tools necessary to perform self-diagnosis of its export capacity, analyzing key aspects that will enable them to select products and markets internationalize more appropriate through various workshops as' Selecting priority markets to start internationalization ',' Finding the most appropriate distribution channel 'and' Marketing Plan Proposal Initial International ', which will be developed over four months, at which time companies and may provide the basis for its internationalization process.

Companies interested in accessing foreign markets have at their disposal the services of info Internationalization Department, which offers a comprehensive and personalized support necessary to meet the internationalization processes with information, advice and program performances.

Those interested can contact by phone (900 700 706) or via email (infoservicios@info.carm.es).

Source: Ayuntamiento de Jumilla

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