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The wines of Jumilla cross borders through an interview to be aired on a Chinese television (23/07/2014)

Jumilla received these days a very special visit, through which, the wines, cuisine and part of their heritage, they cross the Chinese border by a report that the GDTV channel, Guangdong Province, held on Designation of Origin Jumilla and its wine route in the 'Wine and Tourism of Spain' program.

Chinese channel executives have visited these days Murcia to record a series of documentaries for this program.

Specifically passing through Jumilla, have known many wineries and cultural enclaves, besides adding the attractiveness of the town as a traditional cuisine, within the Jumilla Wine Route.

Thus, during the three days that has lasted a visit to Jumilla, the delegation has gone through four warehouses, two restaurants of the resort, and have known iconic cultural sites such as the Castillo de Jumilla, La Plaza Up and Museum Archaeology among others, completing his knowledge of the town.

Furthermore, on Monday, the Minister of Agriculture and Water, Antonio Cerdá, and the Minister of Industry, Tourism, Enterprise and Innovation, Juan Carlos Ruiz, met in Murcia, with the delegation to bring together the project.

Meeting which was also attended by the show's host, will be the Murcia David Hernandez, President of the tasting panel Interwine China, President of Jumilla, Peter Lenci, and land manage ICEX, Rafael Ortega.

"Wine and Tourism of Spain" will air in the province of Guangond 110 million, and in the adjoining province of Guangxi, home to 70 million people.

Additionally, metro televise Guangzhou, and will have impact through articles in magazines like 'WorldWines' and 'GZdaily', and television programs on the occasion of the International Fair Noviembre'14 Interwine.

As has highlighted the Councillor for Culture and Tourism, María Dolores Fernández, "is to recognize the excellent work of promotion and diffusion that the Regulatory Counselor Protected Designation of Origin Jumilla on the wines, and joined them, wine tourism in the resort through, this time in television platform that will open the borders of China, giving, our culture, gastronomy and wine tourism interesting future of our city. "

Source: Ayuntamiento de Jumilla

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