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The Department of Economy and Employment organizes an information day on entrepreneurial innovation (06/03/2015)

The City of Jumilla, through the Department of Economy and Employment has organized for next Wednesday, March 11, an informative pill aimed at entrepreneurs and freelancers, on entrepreneurial innovation, to be held at 10.30 am at the Center Sociocultural Roque Baños.

Some of the content that will work during the day, we will explain how to avoid common mistakes entrepreneurs and businessmen, which prevent the development of their projects or innovation keys to launch new market proposals.

La Jornada will be provided by the company Inteligenzia, institution specializing in business opportunities for entrepreneurs.

Rafael Rovira, a degree in administration and business management, has over 10 years experience working innovation processes with companies and entrepreneurs, and now Lead Expert on Entrepreneurship and Human Capital in the European Commission funded by the URBACT program.

Provides training and mentoring to more than 450 entrepreneurs per year, and its success rate advised projects is 42.8%.

Description of the day

As highlighted from Inteligenzia, statistics are capricious, 8 of 10 business projects do not reach the previously fixed, or worse objectives after five years, it is more likely that the project has closed.

In these cases, if you ask the owners of these companies, the reasons for the closure, it is safest to enunciate external factors: the crisis, lack of funding, high bureaucracy, among others, but they will rarely say it was due to internal factors, first mistake, because to solve a problem you must first detect the roots that cause it.

According point, most often, is that the reason for the closure, either for lack of customers and that lack of customers is due to that has not been detected problem solving, in which case causes the required value is not provided through products and services offered.

In summary, the main cause of closures, it is because the entrepreneur is in love with your product, when it should have been in love with the customer's problem.

Therefore, in this face workshop, another way of doing things in order to achieve the objectives will be taught.

Source: Ayuntamiento de Jumilla

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